Mason & Main by Coronation Property

Led by Coronation Property, Mason & Main Merrylands offers luxury apartments, resort-style amenities, and an 'Eat Street' 5 mins from Parramatta. Coronation Property collaborated with DisplaySweet to enhance the showroom with innovative technology that engaged potential tenants from the moment they enter. The success of this collaboration was recognized when Mason & Main, Stage One, won the Mixed-Use Development category at the UDIA NSW Awards for Excellence 2024.

project details

Mason & Main

Coronation Property

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creative team

Agent/Broker Sales by Coronation Property Sales Team

Project Goals

  • Successfully sell 280 apartments across two stages in an innovative showroom.
  • Build excitement around the limited availability of apartments to encourage same-day sales and lease signings.
  • Showcase the various stages of this development effectively and in a user-friendly manner.

The showroom for Mason & Main was not without its challenges, with delays meaning the team were set back several times. The DisplaySweet team were able to adapt to their changing schedules and deliver premium technology in a short period. With well-thought out use of the Display Portal, Coronation Property were able to simply view and analyse data on any device, for both the agents and the developer.

Interactive 3D Tenant Journey

Mason & Main was one of the first projects to include an interactive 3D building model add-in to their Display Presenter App, which allowed tenants to explore multiple buildings and plans in stunning detail, utilising the most advanced web-based technology. With the integration of advanced search and project amenities, tenants got an accurate visualization of their future home.

The showroom also included Display Touchscreens, so that tenants could explore the staged buildings at their own pace in a user-friendly way.

Real Time Insights

DisplaySweet’s integration with CRM and Display Portal empowered agents with live apartment availability, enabling them to present to multiple clients simultaneously while delivering tailored, one-on-one consultations.

To meet the needs of prospective tenants, Coronation Property sought DisplaySweet to create a bespoke journey. Customized presentations in the Display Presenter App allowed agents to guide renters through an immersive and premium experience, ensuring every interaction was memorable and impactful.

Contact our sales team today to discover how DisplaySweet can bring your vision to life.

We pay our respects to the Darug People, the traditional owners of the land.

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