“Our new residential project presented unique challenges with its abstract elements that were difficult to communicate off-plan, but DisplaySweet’s advanced sales ecosystem proved invaluable.
The DisplaySweet team dedicated to our project was knowledgeable, highly supportive, and flexible given the time differences, handling every additional request with passion and creativity.
DisplaySweet provides a tailored, world-class sales experience that has noticeably accelerated our sales pace. Their technology has redefined how we engage with clients, bridging geographical gaps and enabling strong sales results with discerning buyers around the globe.
The immersive sales environment DisplaySweet has created offers an experience unlike any other, delivering impressive results and enhancing operational efficiency.
In our after-sales phase, DisplaySweet’s team maintains excellent communication and is always available to assist, ensuring seamless support.
For a development of Porto Montenegro’s calibre, DisplaySweet has been the ideal choice for an effective off-plan sales solution.”
– Natasa Tomic, Residential Marketing Manager, Porto Montenegro, Investment Corporation of Dubai
Agent/Broker Sales by Internal Sales Team & Sotheby’s
Porto Montenegro, a luxury waterfront development in the Bay of Kotor, needed an advanced off-plan sales solution to inform and inspire global buyers. DisplaySweet delivered a tailored platform that seamlessly unifies immersive content, showcasing amenities while catering to both local and international investors. As a result, agents now offer a consistently premium experience—online and in person—accelerating interest and purchase decisions.
Key Challenges & Goals
1. Deliver a Premium Sales Experience to Diverse Buyer Types
- Pain Point: Porto Montenegro targets both international investors who know little about the region and local buyers who already have familiarity.
- Goal: Provide an immersive, high-end experience that can adapt seamlessly from a macro-level regional overview to detailed 3D masterplans.
Solution (Premium Experience):
- Tailored Presentations with Display Presenter: Agents quickly adjust content based on buyer familiarity, ensuring every customer feels informed and engaged.
- Physical & 3D Display Model Integration: Visitors see key amenities on a physical model alongside a 3D Masterplan, mirroring the project’s luxurious identity.
Impact:
- Buyers consistently describe the experience as intuitive and visually striking, aligning with Porto Montenegro’s premium brand.
- Agents report greater confidence in guiding both local and international buyers through the sales process.
2. Effectively Educate Buyers on Complex Amenities
- Pain Point: The development’s extensive amenities risked overwhelming buyers, necessitating a cohesive tool to showcase its uniqueness without confusion.
- Goal: Deeply explore and highlight the project’s broad amenity offerings, from marina features to waterfront residences.
Solution (Enhanced Engagement):
Immersive Amenity Showcasing
- Physical models paired with a real-time 3D Display Masterplan let agents spotlight specific amenities, boosting emotional connection.
Immersion Room & Unreal Engine Integration
- A standout feature: the Display Immersion Room uses multi-wall films, floor projections, and photorealistic environments to transport buyers to the water’s edge of Montenegro. This emotionally charged, “you-are-there” experience eliminates off-plan abstraction, making prospective buyers feel genuinely immersed in their future home.
Impact:
- The development’s complexity becomes a selling point rather than a barrier; immersive displays spark genuine curiosity.
- Buyers often describe the Display Immersion Room as a “game-changer,” with the vivid projection creating immediate emotional investment in the property.
3. Create a Seamless Experience Across Multiple Media & Channels
- Pain Point: High-quality multimedia—films, photorealistic walkthroughs, interactive maps—required a unifying platform to prevent a fragmented customer journey on Display TV’s throughout.
- Goal: Consolidate all content into one cohesive narrative, ensuring premium touchpoints for both on-site and remote buyers.
Solution (Consolidated Approach):
- Display Presenter as Central Controller: Agents seamlessly navigate from detailed models to immersive films and walk-throughs—all within a single interface.
- Web Version for Remote Sales: The same engaging content is made available online, meeting international buyers wherever they are.
Impact:
- Minimal technological friction allows agents to focus on relationship-building rather than juggling multiple systems.
- Remote buyers can experience a similarly immersive journey, broadening Porto Montenegro’s global reach.
Contact our sales team today to see how our tailored gallery solutions can elevate your presentations and captivate clients.
